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Copyright © 2011 Appleton Sign Company.  All Rights Reserved
Appleton Sign Company began its’ journey in 1984 when Mark and Nancy Wildenberg purchased the first Dr. Vinyl franchise in Wisconsin. The original business was vinyl repairing with their main customer base being car dealerships and restaurants. The Dr. Vinyl dealership grew to be one of the top 10 in the U.S.

In 1992, they sold their Dr. Vinyl franchise and started a graphics and sign company named Special-T-Graphics. Their company grew as they began to produce fleet graphics. Through hard work, good people, and a genuine concern for their customers, Special-T-Graphics was ready to grow.

In 1998, they purchased Appleton Neon & Sign Company, which has been in existence in the Fox Valley since 1935. The two entities merged forming a full-service sign manufacturing and installation company.  Two years later in April of 2000, Sign-Tech of Wisconsin was acquired.  It was at this point the decision was made to combine the three businesses under one name. . . Appleton Sign Company.

In the summer of 2006, in their efforts for continual growth, Appleton Sign acquired Cochran Sign to expand their customer base to the Milwaukee market. Then in the fall of 2008, relocated that branch to it’s current location in West Bend.

Appleton Sign Company, is the premier Sign Company in Wisconsin, boasting a nation wide customer base. Their business continues to expand through the efforts of their dedicated and talented employees and an innovative management team.
  • First Appleton Sign install truck
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Appleton Sign employs university degreed graphic designers who boast an impressive resume of award winning sign and vehicle wrap designs.

Using the latest software and striving to create the most eye appealing designs, the Appleton Sign Art Department will be able to design exactly what you’re looking for.


Custom  Logo  Design
Corporate  Identity
Logo  Restoration
Sign  Designs
Vehicle Wrap / Graphics

Our graphics department is on the cutting edge of all things vinyl. From flat panels to complex curved vehicles, our experienced graphic installers can decorate just about anything.

Whether it’s here in our shop or at your place, our professional installers take pride in their work and it shows through to the completed project.


Oracal Graphic Films Shop
Mimaki Jv3 64" Digital Printer
Seal Wide Format Laminator
Gerber Edge Printer & Plotters
Appleton Sign is a UL certified sign fabricating shop with award winning and MTR certified fabicators.

We pride ourselves on building most of our signs in our Neenah facility, making sure each sign is held to our top notch quality control standards.
2 Overhead Cranes (5 ton & 10 ton)
Gerber Sabre 408 - 4’ x 8’ Router Table
Schechtl Computerized 10’ Break
Schechtl 10’ Sheer
Piranha Steel Cutter
Computerized Channel Letter Knotcher
Norlok Letter Lok
In order to make your sign look it’s best, we only use the best paint. That’s why Appleton Sign uses Akzo Nobel brand paint on our painted signs.
Akzo Nobel Certified Painter
40’ Paint Booth
Color Matching Technology
Our team of installers are seasoned veterans with the experience to ensure a successful and safe sign install every time.

From small interior signs to exterior building signs
100 feet in the air, no job is too small or too large for our Class A Licenced drivers to install.
80’ Skyhook
45’ Duralift
75’ & 55’ Elliotts
114’ Jiffy Bros. Dyno
90’ Manitex
26’ Trailers
Gehl Skidsteer w/ Augering capabilities




Are your lights out? We can fix that!

From burnt out lamps and neon, to storm damage and vandalism, our team of service professionals are ready to help fix your sign and restore it to like new conditions.
Fluorescent Replacement
HID Replacement
Incandescent Replacement
Neon & LED Replacement
EMC Troubleshooting
Airless Spray Painting On-site